Category: Usability Video
E-commerce UX: Tesco and Redmart Changing The Groceries Sale Space
Ecommerce UX: the Good, the Bad, the Ugly of Rakuten Malaysia
Prominently placed categories and swift checkout processes are strengths for Rakuten Malaysia’s website. What did they get wrong?
Rakuten is an international e-commerce company based in Tokyo, Japan. They have been rapidly expanding into many different Asian countries and recently opened shop in Malaysia in November 2012.